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Privacy Policy

Last updated: January 31, 2026

The Short Version

We collect only what we need to make Cakebuddy work. We never sell your data. We never share it with advertisers. Your birthday reminders and gift history are yours alone.

What We Collect

Account Information

When you create an account, we collect your email address and any profile information you choose to provide. This helps us identify you and send you notifications.

Birthday Data

When you add birthdays, we store the names, dates, and any notes you add. If you import from contacts, we only pull the specific birthday information you select—we never upload your entire contact list.

Gift History

When you log gifts, we store what you gave, to whom, and when. This stays private to your account.

Usage Data

We collect anonymous analytics to understand how people use Cakebuddy—things like which features are popular and where people get stuck. This helps us improve the app.

How We Use Your Data

  • To send you birthday reminders at the times you choose
  • To generate personalized gift suggestions (Premium feature)
  • To sync your data across devices
  • To send you important account notifications
  • To improve Cakebuddy based on usage patterns

What We Never Do

  • Sell your personal data to anyone
  • Share your data with advertisers
  • Upload your full contact list without explicit permission
  • Use your data to target you with ads
  • Share your birthday list or gift history with third parties

Data Storage & Security

Your data is stored securely using Google Firebase with encryption at rest and in transit. We follow industry best practices for security, including secure authentication and regular security audits.

Third-Party Services

We use the following third-party services:

  • Google Firebase — Authentication and data storage
  • RevenueCat — Subscription management
  • Analytics providers — Anonymous usage statistics

Each of these services has their own privacy policy governing their use of data.

Affiliate Links

Some gift suggestions may include affiliate links. If you purchase through these links, we may earn a small commission at no extra cost to you. This helps support Cakebuddy's development.

Your Rights

You can:

  • Export all your data at any time
  • Delete your account and all associated data
  • Update or correct your information
  • Opt out of non-essential communications

Children's Privacy

Cakebuddy is not intended for children under 13. We do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this privacy policy from time to time. We'll notify you of significant changes via email or in-app notification.

Contact Us

Questions about this policy? Reach out via our contact page.